Your Practice Isn’t Boring; Stop Posting Like It Is

Let’s talk about social media, because I know it’s on the never-ending to-do list somewhere between ordering more suture material and figuring out why the label printer jammed again. Here’s the good news: you don’t need to go viral. You just need to be recognizable. Social media for a veterinary practice isn’t about racking up […]

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What Britain’s New Transparency Pricing Rules Can Teach Us About Trust

If you haven’t heard about what’s happening across the pond, here’s the short version: the UK’s Competition and Markets Authority has wrapped up a multi-year investigation into veterinary pricing, and the result is a set of legally binding reforms taking effect this month. UK veterinary practices now have to publish pricing for line items like […]

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